According to the training, what is the BEST long-term strategy for generating a consistent and predictable lead source for your sales team?
Pay for a Google Adwords program and continuously optimize around the keywords your personas are likely searching for.
Build a robust referral program to gain new referrals from existing clients.
Focus on developing a large social media following and promote your services to your audience.
Investin developing an inbound marketing program to market your own agency and treat yourself like your own best client.
The correct answer is:
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