When reviewing your client’s Search Network campaign, you notice that an ad in one of the ad groups has a lower average position. Which automated bid strategy should you use to help improve the position of these ads?

QUESTION When reviewing your client’s Search Network campaign, you notice that an ad in one of the ad groups has a lower average position. Which automated bid strategy should you use to help improve the position of these ads?  A)

Data for your client shows that more estimated total conversions are coming from mobile devices versus computers and tablets. How can you use this data to optimize your client’s bidding strategy?

QUESTION Data for your client shows that more estimated total conversions are coming from mobile devices versus computers and tablets. How can you use this data to optimize your client’s bidding strategy? Use target search page location to help get

When creating text ads to advertise a client’s small chain of Italian restaurants, what should you include in the ad text to make it compelling to potential customers?

QUESTION When creating text ads to advertise a client’s small chain of Italian restaurants, what should you include in the ad text to make it compelling to potential customers? Include call–to–actions, such as “Find the nearest location” Information about Italian

Using the paid & organic report for her travel website, Karen noticed a relatively high organic clicks/query rate for the search query “Hawaii vacations.” What does this mean?

QUESTION Using the paid & organic report for her travel website, Karen noticed a relatively high organic clicks/query rate for the search query “Hawaii vacations.” What does this mean? Karen’s ads often show below her organic results for the search

An advertiser wants to create ads that target potential customers in California. Which targeting method should this advertiser use to target these customers?

QUESTION An advertiser wants to create ads that target potential customers in California. Which targeting method should this advertiser use to target these customers? Keyword targeting Device targeting Audience targeting Location targeting The correct answer is: Location targeting Explanation: Location