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QUESTION

What’s the easiest way to evaluate if one version of your landing page performs better than another for the same ad?

A)  Replace the existing landing page with the new one and compare this month’s data to last month’s

 B)  Replace the existing landing page with the new landing page and compare the two ad groups

 C)  Create another ad group for the new landing page and compare the two ad groups

 D)  Create another campaign for the new landing page and compare the two campaigns

or (this question have diferent type of answers)

Create another campaign for the new landing page and compare the two campaigns

Replace the existing landing page with the new one and compare this month’s data to last month’s

Create another ad group for the new landing page and compare the two ad groups

Set up an experiment that randomly makes a draft campaign with the new landing page active in the auction

or

Replace the existing landing page with the new one and compare this month’s data to last month’s

Run a Campaign Experiment on the existing campaign that switches between both landing pages

Create another ad group for the new landing page and compare the two ad groups

Create another campaign for the new landing page and compare the two campaigns

The correct answer is:

What’s the easiest way to evaluate if one version of your landing page performs better than another for the same ad?
Explanation:

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What’s the easiest way to evaluate if one version of your landing page performs better than another for the same ad?