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QUESTION

Why is it a best practice to set a bid for the “everything else in all products” product group?

To make it easier to target a location for certain products

To be able to have one products group for mobile devices

To include items not part of other product groups in your campaign

To control the websites on which your Product Listing Ads appear

The correct answer is:

To include items not part of other product groups in your campaign

Why is it a best practice to set a bid for the “everything else in all products” product group?
Explanations:

Bidding on ‘everything else in all products” group lets you include these items in your campaign It’s self explanatory question.

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Why is it a best practice to set a bid for the “everything else in all products” product group?